Christophe Stephan
Head Of Marketing & Communication
Wohlen
Summary
Strategic and results-oriented professional with extensive experience in commercial development, product management, marketing and communication. Proven track record of driving growth through data-driven analysis, competitive pricing strategies, and effective communication. Strong skills in budgeting, digital content creation, and optimizing processes to enhance market positioning and customer satisfaction. Fluent in Arabic, French, and English, with a strong foundation in German.
Overview
13
13
years of professional experience
6
6
years of post-secondary education
2
2
Certifications
4
4
Languages
Work History
Product Manager
Astara Mobility Switzerland AG
Zürich
12.2022 - Current
- Developed and executed Go-To-Market strategies, product pricing, and market positioning to enhance product visibility and customer reach.
- Conducted market analysis and competitor benchmarking, using tools such as JATO, SAP, MIS, and Salesforce to guide strategic decision-making.
- Led budgeting and financial planning initiatives to optimize product lines and align with overall business strategy.
- Oversaw B2B marketing campaigns and created impactful digital content, ensuring cohesive brand communication across channels.
- Responsibility for the overall communication strategy of the brand.
- Collaborated with sales, marketing, and support teams to launch products on time and within budget.
- Reviewed new opportunities to drive business strategy at planning sessions.
Aftersales Coordinator
Astara Mobility Switzerland AG
Zürich
06.2022 - 11.2022
- Developed and executed marketing campaigns to promote Aftersales services, enhancing customer engagement and retention.
- Coordinated communication strategies across dealerships, ensuring consistent messaging for service offers and loyalty programs.
- Managed digital and print content creation for Aftersales promotions, including newsletters and social media.
- Analysed customer feedback to optimize campaigns and improve satisfaction metrics.
- Organized Aftersales events and workshops to drive customer loyalty and retention.
Chief Executive Officer
South Cuts S.a.l
Beirut
08.2017 - 08.2020
- Directed commercial strategy and oversaw financial planning, budgeting, and investment management to drive annual growth.
- Developed and managed partnerships, serving as the primary contact for shareholders, fostering strong relationships and aligning strategic objectives.
- Established pricing and branding initiatives that strengthened market position and improved the brands visibility and reach.
- Increased company revenue by 15% (yearly growth) implementing innovative business strategies and expanding product offerings.
- Managed high-performing teams to successfully execute corporate objectives and drive organizational success.
- Built productive relationships with industry partners and stakeholders to support strategic business objectives.
- Developed and executed comprehensive marketing campaigns, driving significant growth in customer base.
Senior Project Manager
Fairs & Exhibitions World - FEW
Beirut - Dubai
01.2016 - 07.2017
- Managed high-profile projects and events, focusing on public relations, client engagement, and competitive strategy.
- Built robust client relationships, successfully negotiating and closing strategic partnerships to drive commercial growth.
- Provided consulting to SMEs on corporate structuring, sales strategy, and business development, fostering sustainable growth.
- Conducted training and coaching sessions to implement effective sales strategies, achieving measurable increases in revenue.
- Improved stakeholder communication by establishing regular update meetings and clear reporting channels, resulting in increased trust and partnership.
Commercial Manager
British Airways L.t.d
10.2011 - 06.2015
- Directed a £14 million market portfolio, overseeing relationship management for high-net-worth clients and key accounts.
- Planned and executed events and sponsorship activities that enhanced client relationships and brand presence.
- Led account management strategies, focusing on negotiation and upselling of services to maximize revenue.
- Utilized strong communication and analysis skills to deliver high-value outcomes for clients and the organization
- Used key metrics and prepared reports for senior management to monitor performance of commercial activities.
- Increased sales revenue by developing and implementing effective marketing strategies for commercial products.
Education
CAS - Certificate of Advanced Studies - Business & Financial Management
ZHAW
Zürich 09.2024 - Current
Master of Science - Marketing
Montpellier Business School
Montpellier, France 09.2020 - 07.2022
BBA - Business Administration And Management
Notre Dame University
Louaizeh, Lebanon 09.2008 - 07.2012
Skills
- Strategy & Analysis: Market analysis, competitive analysis, business strategy
- Commercial Development: Pricing, budgeting, revenue growth, strategic partnerships
- Marketing & Communication: Digital content creation, campaign management, B2B marketing
- Digital Tools: Microsoft Office Suite, SAP, SEO/SEM, SPSS, Google Analytics, Salesforce, JATO
- Product lifecycle management
- Project planning
Multilingual and effective communication
Product development
Certification
Corporate Finance Foundations
Timeline
CAS - Certificate of Advanced Studies - Business & Financial Management
ZHAW
09.2024 - Current
Corporate Finance Foundations
08-2024
Finance for Non-Financial Managers
07-2024
Product Manager
Astara Mobility Switzerland AG
12.2022 - Current
Aftersales Coordinator
Astara Mobility Switzerland AG
06.2022 - 11.2022
Master of Science - Marketing
Montpellier Business School
09.2020 - 07.2022
Chief Executive Officer
South Cuts S.a.l
08.2017 - 08.2020
Senior Project Manager
Fairs & Exhibitions World - FEW
01.2016 - 07.2017
Commercial Manager
British Airways L.t.d
10.2011 - 06.2015
BBA - Business Administration And Management
Notre Dame University
09.2008 - 07.2012
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